Today Charly and I had a talk to Shelagh Jones from the Spiritual Marketing Directory. Shelagh started out by helping small businesses getting their marketing strategy right, then she went on to coaching and helping entrepreneurs in a more wholistic way by identifying blockages that stopped them from moving on and other issues.

Over time she found that there was a lot of insincerity around the issue of internet marketing. The problem is that a lot of communities exist on the internet but they do not want any marketing to happen in their forums or other places on the internet where they “hang out” so to speak. Anyone wanting to gain access to potential customers who might be interested in their products had to pretend to be there for different reasons and it gets very frustrating, time consuming and insincere.

So Shelagh decided to create a directory and community that was purely for marketing and showcasing your business.

She also is a firm believer in the Law of Attraction – like is attracted to like.
She found that a common wish was to” find more customers who are just like me.”  People who have the same values, who think like me about how to live a life, how to run a business, how to have business interactions work out to the best advantage of all involved.

She wanted to create a place where people looking for a company in a particular industry could find out about the values of businesses, about what motivated them, before starting a business relationship with them.

Shelagh tries to make things simple for members of the directory. Once the entry is in the directory is does not have to be added to or updated all the time (unless you want to). Participation in the forum is completely voluntary but very valuable. Businesses who do not have a website established yet and find that task daunting can get themselves a domain name and point it to their page in the directory till they manage to set up their own web presence.

To find out more, listen to the whole interview here:

Shelagh has also made a very generous offer for our listeners. She will give a 2 month free subscription to the Spiritual Marketing Directory when you join the directory through the link below:

http://stretchyourmindandbody.com/blog/spiritus

To find out more about the directory you can go to:

http://www.spiritus-thespiritualmarketingdirectory.com

It is all about creating authenticity in marketing, sharing your values and being able to show who your really are.

Connie and Charly

from

http://www.stretchyourmindandbody.com